5 more podcasts you should be listening to

It’s been exactly a year since I shared 5 podcasts I was enjoying which I thought you might enjoy to so I thought it was about time to share 5 more. I’ve picked a diverse selection, from interviews to politics, film and true crime so there should be something for everyone on my list: Blank…

5 Websites to consider including in your digital strategy

When building a digital strategy, there are a few basics to get right. Starting with your website is step one, followed by a solid social media strategy. Once you’ve ticked those off the list and everything’s running smoothly, why not experiment with some channels you may not have considered before? Some don’t take much work…

A step by step guide to writing a good Twitter thread

Twitter hasn’t always been known for good storytelling. Things like the smaller character limit meant that Twitter wasn’t really a place you could easily tell stories. You could write the story on a graphic but this wasn’t accessible for screen readers and long posts one after the other were frowned upon. These Twitter ‘storms’ were…

How to get your work colleagues interested in social media

It can be hard when you’re the sole person responsible for digital marketing in your charity/organisation, especially when everyone around you either doesn’t get it or isn’t interested. The lack of support can be detrimental, not only to your work but to your mental health.

Twitter’s problem with bookmarks (and how to fix it)

Back in 2015, Twitter gave you three options when you saw a tweet that you liked. You could reply to it, retweet it or favourite it. The favourite option was a star which turned yellow when you clicked it. All your ‘favourited’ tweets could then be found in a list in your profile to return…

5 simple content ideas for when you don’t know what to post

Social media is a beast that needs constant feeding to keep it happy. It’s food of choice? Content. It doesn’t mind what format it arrives in, though it’s favourite snack is definitely videos.  Because of this constant hunger for content, it can mean we are forever having to come up with new blogs, videos, infographics,…

5 basic mistakes to avoid on social media

In a previous post, I shared some big digital marketing mistakes to help you avoid them. Continuing on that theme, I’ve picked five smaller mistakes that are some of the most common mistakes I’ve seen. By avoiding these, you’ll definitely be a step ahead and it will make a big difference in the long run. …

5 different ways to use Twitter moments

I love Twitter moments. The ability to create your own curated story of tweets to share, or read other curated stories is a great feature on Twitter that I personally think doesn’t get enough attention. If you’ve not used Twitter Moments before, check out Twitter’s own guide on how to create them.  Once you know…

The best and worst of Twitter’s desktop redesign

Change isn’t always easy or appreciated, especially when it comes to the layout of your favourite social network. You’ve got things how you like it, you know where everything is and then they go and move everything around! It can be frustrating, especially for those that work in the social media world who have to…