5 basic mistakes to avoid on social media

In a previous post, I shared some big digital marketing mistakes to help you avoid them. Continuing on that theme, I’ve picked five smaller mistakes that are some of the most common mistakes I’ve seen. By avoiding these, you’ll definitely be a step ahead and it will make a big difference in the long run. …

5 different ways to use Twitter moments

I love Twitter moments. The ability to create your own curated story of tweets to share, or read other curated stories is a great feature on Twitter that I personally think doesn’t get enough attention. If you’ve not used Twitter Moments before, check out Twitter’s own guide on how to create them.  Once you know…

5 Digital marketing mistakes to avoid for charities and small businesses

It’s easy to make mistakes in digital marketing, especially if it’s not something you’ve done before. There are some simple things you can do to avoid the biggest mistakes though, the first of which is to keep reading. I’ve picked out five of the biggest digital marketing mistakes so you can avoid them yourself.  Doing…

5 ways your small business can join the conversation online

Sometimes it’s easy to forget the ‘social’ side to social media. Many businesses and organisations just use social media to broadcast information and nothing else. To really get the benefits of social media, creating conversation and joining the conversation is a really big part of a successful strategy. If you’re not sure where to start,…

Social Media Do’s and Don’ts for Small Businesses

Are you responsible for managing the social media for your business? Worried about making mistakes or not sure where to start? To help you out, I’ve pulled together some of the main do’s and don’t’s for managing social media channels. Use the below as a quick and easy checklist to make sure you’re making the…

5 website content mistakes to avoid as a small business or charity

Built a new website for your business and worried about getting the content wrong? With so many different content choices to think about, it’s easy to make mistakes. To help you out, I’ve picked out five common content mistakes businesses and charities make so you know how to avoid them: Not having calls to action…

Easy website tips for small businesses

It can be hard sometimes to run a small business, especially if you don’t have any staff to support you.  A lot of different things need your attention and there’s just not enough time in the day to get through your to-do list. When that happens, your website can sometimes be one of the first things that gets neglected. However, your website is an important part of having your product seen, it’s your virtual shop window and can play a huge part in whether you get new customers or not. So here are some tips and things to think about that will help you to get the most out of your website with only a small amount of investment:

What I’ve learned working in social media

I’ve been working in social media in some form or another for over seven years now with some fantastic campaigns and projects under my belt. I thought it was about time I shared just a few of the things I’ve learnt whilst working in the digital world.

5 Changes Twitter Needs

Whenever people start talking about what changes Twitter needs, there’s one thing that’s guaranteed to come up: an edit button. People are desperate for something to fix those annoying typos. And while it’s something that I’d like to see down the line there are a few other features or improvements that I think are desperately needed on the platform. Take a look at five of the areas I’d like to see some improvements: