5 simple lessons you can learn from TikTok to make better videos

  You may be asking yourself: “What can I possibly learn from TikTok?” Especially if you’ve never even spent time on the short-form video app. The answer is a lot. TikTok was one of the most popular apps of 2020 and for good reason. There are so many interesting things happening on the app currently….

5 digital newsletters and round-up blogs you should be reading

Keeping up with the latest news in social and digital can be hard, especially if you’re not sure where to look. If you’re in a digital role, knowing all the latest news and trends is an important part of your job. Luckily, there are plenty of email newsletters and blogs which do all the hard…

5 Mistakes to avoid on social media (particularly right now)

You don’t need me to tell you there’s a lot going on right now. If looking after the social media channels for your organisation is just one of your many jobs, it’s easy for it to slip down the to-do list. But right now, with all that’s going on, social media is more important than…

How to get your work colleagues interested in social media

It can be hard when you’re the sole person responsible for digital marketing in your charity/organisation, especially when everyone around you either doesn’t get it or isn’t interested. The lack of support can be detrimental, not only to your work but to your mental health.

5 simple content ideas for when you don’t know what to post

Social media is a beast that needs constant feeding to keep it happy. It’s food of choice? Content. It doesn’t mind what format it arrives in, though it’s favourite snack is definitely videos.  Because of this constant hunger for content, it can mean we are forever having to come up with new blogs, videos, infographics,…

5 basic mistakes to avoid on social media

In a previous post, I shared some big digital marketing mistakes to help you avoid them. Continuing on that theme, I’ve picked five smaller mistakes that are some of the most common mistakes I’ve seen. By avoiding these, you’ll definitely be a step ahead and it will make a big difference in the long run. …

5 Digital marketing mistakes to avoid for charities and small businesses

It’s easy to make mistakes in digital marketing, especially if it’s not something you’ve done before. There are some simple things you can do to avoid the biggest mistakes though, the first of which is to keep reading. I’ve picked out five of the biggest digital marketing mistakes so you can avoid them yourself.  Doing…

Social Media Do’s and Don’ts for Small Businesses

Are you responsible for managing the social media for your business? Worried about making mistakes or not sure where to start? To help you out, I’ve pulled together some of the main do’s and don’t’s for managing social media channels. Use the below as a quick and easy checklist to make sure you’re making the…

Buffer, Burnout and the importance of taking a break

Buffer are known for two things: Building a successful social media platform and looking after their staff. In a recent announcement, the company shared why they are giving employees a 6 week paid break from work (after being with the company for 5 years).