5 Websites to consider including in your digital strategy

When building a digital strategy, there are a few basics to get right. Starting with your website is step one, followed by a solid social media strategy. Once you’ve ticked those off the list and everything’s running smoothly, why not experiment with some channels you may not have considered before? Some don’t take much work…

5 Digital marketing mistakes to avoid for charities and small businesses

It’s easy to make mistakes in digital marketing, especially if it’s not something you’ve done before. There are some simple things you can do to avoid the biggest mistakes though, the first of which is to keep reading. I’ve picked out five of the biggest digital marketing mistakes so you can avoid them yourself.  Doing…

Social Media Do’s and Don’ts for Small Businesses

Are you responsible for managing the social media for your business? Worried about making mistakes or not sure where to start? To help you out, I’ve pulled together some of the main do’s and don’t’s for managing social media channels. Use the below as a quick and easy checklist to make sure you’re making the…

Buffer, Burnout and the importance of taking a break

Buffer are known for two things: Building a successful social media platform and looking after their staff. In a recent announcement, the company shared why they are giving employees a 6 week paid break from work (after being with the company for 5 years).

Easy website tips for small businesses

It can be hard sometimes to run a small business, especially if you don’t have any staff to support you.  A lot of different things need your attention and there’s just not enough time in the day to get through your to-do list. When that happens, your website can sometimes be one of the first things that gets neglected. However, your website is an important part of having your product seen, it’s your virtual shop window and can play a huge part in whether you get new customers or not. So here are some tips and things to think about that will help you to get the most out of your website with only a small amount of investment: