5 Mistakes to avoid on social media (particularly right now)

You don’t need me to tell you there’s a lot going on right now. If looking after the social media channels for your organisation is just one of your many jobs, it’s easy for it to slip down the to-do list. But right now, with all that’s going on, social media is more important than…

5 more podcasts you should be listening to

It’s been exactly a year since I shared 5 podcasts I was enjoying which I thought you might enjoy to so I thought it was about time to share 5 more. I’ve picked a diverse selection, from interviews to politics, film and true crime so there should be something for everyone on my list: Blank…

5 Websites to consider including in your digital strategy

When building a digital strategy, there are a few basics to get right. Starting with your website is step one, followed by a solid social media strategy. Once you’ve ticked those off the list and everything’s running smoothly, why not experiment with some channels you may not have considered before? Some don’t take much work…

How to get your work colleagues interested in social media

It can be hard when you’re the sole person responsible for digital marketing in your charity/organisation, especially when everyone around you either doesn’t get it or isn’t interested. The lack of support can be detrimental, not only to your work but to your mental health.

Twitter’s problem with bookmarks (and how to fix it)

Back in 2015, Twitter gave you three options when you saw a tweet that you liked. You could reply to it, retweet it or favourite it. The favourite option was a star which turned yellow when you clicked it. All your ‘favourited’ tweets could then be found in a list in your profile to return…

5 simple content ideas for when you don’t know what to post

Social media is a beast that needs constant feeding to keep it happy. It’s food of choice? Content. It doesn’t mind what format it arrives in, though it’s favourite snack is definitely videos.  Because of this constant hunger for content, it can mean we are forever having to come up with new blogs, videos, infographics,…

5 basic mistakes to avoid on social media

In a previous post, I shared some big digital marketing mistakes to help you avoid them. Continuing on that theme, I’ve picked five smaller mistakes that are some of the most common mistakes I’ve seen. By avoiding these, you’ll definitely be a step ahead and it will make a big difference in the long run. …