5 simple lessons you can learn from TikTok to make better videos

  You may be asking yourself: “What can I possibly learn from TikTok?” Especially if you’ve never even spent time on the short-form video app. The answer is a lot. TikTok was one of the most popular apps of 2020 and for good reason. There are so many interesting things happening on the app currently….

5 Social media New Years Resolutions for you in 2021

Whether it’s taking up a new skill, or quitting an unhealthy habit, New Years Resolutions are about self-improvement. If you’re not sure what you might commit to in 2021, how about putting some thought into how you can improve your social media accounts? Not sure where to start? I’ve put together a list of 5…

How to actually use YouTube as a social media channel

YouTube is the second biggest search engine after Google.  It has hours of video content uploaded every minute; yet time and time again I discover it being used incorrectly. Organisations could learn a thing or two from YouTubers and creatives who understand how to use the platform as a social network. The biggest mistake any…

5 digital newsletters and round-up blogs you should be reading

Keeping up with the latest news in social and digital can be hard, especially if you’re not sure where to look. If you’re in a digital role, knowing all the latest news and trends is an important part of your job. Luckily, there are plenty of email newsletters and blogs which do all the hard…

5 Mistakes to avoid on social media (particularly right now)

You don’t need me to tell you there’s a lot going on right now. If looking after the social media channels for your organisation is just one of your many jobs, it’s easy for it to slip down the to-do list. But right now, with all that’s going on, social media is more important than…

5 more podcasts you should be listening to

It’s been exactly a year since I shared 5 podcasts I was enjoying which I thought you might enjoy to so I thought it was about time to share 5 more. I’ve picked a diverse selection, from interviews to politics, film and true crime so there should be something for everyone on my list: Blank…

5 Websites to consider including in your digital strategy

When building a digital strategy, there are a few basics to get right. Starting with your website is step one, followed by a solid social media strategy. Once you’ve ticked those off the list and everything’s running smoothly, why not experiment with some channels you may not have considered before? Some don’t take much work…

A step by step guide to writing a good Twitter thread

Twitter hasn’t always been known for good storytelling. Things like the smaller character limit meant that Twitter wasn’t really a place you could easily tell stories. You could write the story on a graphic but this wasn’t accessible for screen readers and long posts one after the other were frowned upon. These Twitter ‘storms’ were…