A TikTok guide for Charities

Should charities be on TikTok? Yes, there’s absolutely a place for charities on TikTok.  It can be a great way to engage with the younger audiences mostly found on the channel. However, it can be a little bit harder to do well than other social media channels and there are some common mistakes being made….

30+ Twitter accounts to follow to break up the doomscrolling

Doomscrolling: the act of scrolling through the endless bad news that fills our social media feeds. It’s a bad habit that many of us have. It would be easy enough to say just stop doing it, but with everything happening in the world right now, it’s impossible to completely avoid doomscrolling. Instead, we can fill…

5 simple lessons you can learn from TikTok to make better videos

  You may be asking yourself: “What can I possibly learn from TikTok?” Especially if you’ve never even spent time on the short-form video app. The answer is a lot. TikTok was one of the most popular apps of 2020 and for good reason. There are so many interesting things happening on the app currently….

5 Social media New Years Resolutions for you in 2021

Whether it’s taking up a new skill, or quitting an unhealthy habit, New Years Resolutions are about self-improvement. If you’re not sure what you might commit to in 2021, how about putting some thought into how you can improve your social media accounts? Not sure where to start? I’ve put together a list of 5…

How to actually use YouTube as a social media channel

YouTube is the second biggest search engine after Google.  It has hours of video content uploaded every minute; yet time and time again I discover it being used incorrectly. Organisations could learn a thing or two from YouTubers and creatives who understand how to use the platform as a social network. The biggest mistake any…

5 digital newsletters and round-up blogs you should be reading

Keeping up with the latest news in social and digital can be hard, especially if you’re not sure where to look. If you’re in a digital role, knowing all the latest news and trends is an important part of your job. Luckily, there are plenty of email newsletters and blogs which do all the hard…

5 Mistakes to avoid on social media (particularly right now)

You don’t need me to tell you there’s a lot going on right now. If looking after the social media channels for your organisation is just one of your many jobs, it’s easy for it to slip down the to-do list. But right now, with all that’s going on, social media is more important than…

5 more podcasts you should be listening to

It’s been exactly a year since I shared 5 podcasts I was enjoying which I thought you might enjoy to so I thought it was about time to share 5 more. I’ve picked a diverse selection, from interviews to politics, film and true crime so there should be something for everyone on my list: Blank…